{"id":628,"date":"2025-04-30T23:47:47","date_gmt":"2025-04-30T23:47:47","guid":{"rendered":"https:\/\/spaudiovisualhub.com.br\/?page_id=628"},"modified":"2026-08-10T01:20:30","modified_gmt":"2026-08-10T01:20:30","slug":"workshops","status":"publish","type":"page","link":"https:\/\/2025.spaudiovisualhub.com.br\/en\/workshops\/","title":{"rendered":"Workshops"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"628\" class=\"elementor elementor-628\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-75e2a543 animated-slow e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no elementor-invisible e-con e-parent\" data-id=\"75e2a543\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-340b020f elementor-widget elementor-widget-heading\" data-id=\"340b020f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Workshops<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-825368b animated-slow elementor-invisible elementor-widget elementor-widget-image\" data-id=\"825368b\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1200\" height=\"249\" src=\"https:\/\/2025.spaudiovisualhub.com.br\/wp-content\/uploads\/2025\/05\/img_workshop.png\" class=\"attachment-full size-full wp-image-674\" alt=\"\" srcset=\"https:\/\/2025.spaudiovisualhub.com.br\/wp-content\/uploads\/2025\/05\/img_workshop.png 1200w, https:\/\/2025.spaudiovisualhub.com.br\/wp-content\/uploads\/2025\/05\/img_workshop-300x62.png 300w, https:\/\/2025.spaudiovisualhub.com.br\/wp-content\/uploads\/2025\/05\/img_workshop-1024x212.png 1024w, https:\/\/2025.spaudiovisualhub.com.br\/wp-content\/uploads\/2025\/05\/img_workshop-768x159.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6aa6b96 elementor-widget elementor-widget-text-editor\" data-id=\"6aa6b96\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Below, you will find the full list of workshops for audiovisual professionals <\/span><span style=\"font-weight: 400;\">that took place during the SP Audiovisual Hub.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6f34c8c e-con-full animated-slow e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no elementor-invisible e-con e-parent\" data-id=\"6f34c8c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-40de472 e-con-full animated-slow e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no elementor-invisible e-con e-child\" data-id=\"40de472\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-11ad4cc animated-slow elementor-invisible elementor-widget elementor-widget-image\" data-id=\"11ad4cc\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"540\" height=\"300\" src=\"https:\/\/2025.spaudiovisualhub.com.br\/wp-content\/uploads\/2025\/05\/eng_workshops_1.png\" class=\"attachment-large size-large wp-image-643\" alt=\"\" srcset=\"https:\/\/2025.spaudiovisualhub.com.br\/wp-content\/uploads\/2025\/05\/eng_workshops_1.png 540w, https:\/\/2025.spaudiovisualhub.com.br\/wp-content\/uploads\/2025\/05\/eng_workshops_1-300x167.png 300w, https:\/\/2025.spaudiovisualhub.com.br\/wp-content\/uploads\/2025\/05\/eng_workshops_1-18x10.png 18w\" sizes=\"(max-width: 540px) 100vw, 540px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2936ba1 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"2936ba1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Professional training aimed at producers, directors and distributors. Activity for previously registered and selected professionals.<\/strong><\/p><p><strong><span style=\"text-decoration: underline;\">International Co-Production,<\/span> with Daniel Pech (Multiverso Produ\u00e7\u00f5es e Retrato Filmes)<\/strong><\/p><p><span style=\"font-weight: 400;\">O Workshop sobre Coprodu\u00e7\u00e3o Internacional foi dividido em 3 eixos. Primeiramente, foi abordado o passo a passo e os regulamentos para a realiza\u00e7\u00e3o de obras brasileiras em regime de coprodu\u00e7\u00e3o internacional. Em seguida, foram abordados tr\u00eas estudos de caso de coprodu\u00e7\u00f5es realizadas pelo produtor. Finalmente, foram debatidas reflex\u00f5es sobre como os modelos usualmente implementados em coprodu\u00e7\u00f5es podem ser aprimorados, visando uma rela\u00e7\u00e3o mais justa (tanto em termos culturais quanto econ\u00f4micos) entre produtoras de pa\u00edses de diferentes realidades.<\/span><span style=\"font-weight: 400;\">\u00a0<\/span><\/p><p><strong><span style=\"text-decoration: underline;\">International Funds,<\/span> with Ana Marques (Portugal Film Commission)<\/strong><\/p><p><span style=\"font-weight: 400;\">This workshop explored the universe of financing opportunities for Brazilian projects \u2014 whether majority or minority co-productions, with a special focus on partnerships between Portugal and Brazil. The session provided a clear overview of the different types of support available, demystifying the possible paths to bring projects to life. And since the future of audiovisual also depends on environmental responsibility, we examined financing strategies that encourage more sustainable production practices. A valuable opportunity for those interested in aligning economic viability, creative impact, and sustainability standards.<\/span><\/p><p><strong><span style=\"text-decoration: underline;\">Green Filmmaking,<\/span> with Marilha Naccari (Panvision)<\/strong><\/p><p><span style=\"font-weight: 400;\">An interactive workshop designed for producers and other audiovisual professionals interested in understanding and applying practices aligned with sustainable development in their productions. Starting with a critical reflection on the term \u2018green filming,\u2019 the session provided a brief historical overview, addressing the tension between economic growth and environmental preservation up to the diplomatic consolidation of the sustainable development concept. Based on the TBL model (economic, social, and environmental), recent transition approaches, and the ECOVISION methodologies, participants were invited to work with an ongoing project to draft a commitment statement with sustainable goals applicable to their productions.<\/span><\/p><p><strong><span style=\"text-decoration: underline;\">Accessibility in Film Productions,<\/span> with Flavia Mentone (Reponto) and Adauto Caramano (2 Mil M\u00e3os)<\/strong><\/p><p><span style=\"font-weight: 400;\">This workshop <\/span><span style=\"font-weight: 400;\">offered<\/span><span style=\"font-weight: 400;\"> both a practical and conceptual overview of how to make works more accessible. <\/span><span style=\"font-weight: 400;\">It covered<\/span><span style=\"font-weight: 400;\"> disability literacy, stages of inclusion, key terms and concepts, as well as inclusive practices and creative solutions. Led by Fl\u00e1via Mentone and Adauto Caramano, participants <\/span><span style=\"font-weight: 400;\">were<\/span><span style=\"font-weight: 400;\"> introduced to tools, resources, and methodologies essential for expanding access to diverse audiences in audiovisual and cultural productions.<\/span><\/p><p><strong><span style=\"text-decoration: underline;\">International Sales for Films:<\/span> A Practical Guide, with Florencia Gasparini (Reel Suspects)<\/strong><\/p><p><span style=\"font-weight: 400;\">The<\/span><span style=\"font-weight: 400;\"> workshop <\/span><span style=\"font-weight: 400;\">offered<\/span><span style=\"font-weight: 400;\"> a practical introduction to international feature film sales, designed for Latin American filmmakers and <\/span><span style=\"font-weight: 400;\">producers: how<\/span><span style=\"font-weight: 400;\"> and when to connect with sales agents, how to position<\/span><span style=\"font-weight: 400;\"> a<\/span><span style=\"font-weight: 400;\"> film in the global market, and what to expect once the film is ready for release. <\/span><span style=\"font-weight: 400;\">The workshop<\/span><span style=\"font-weight: 400;\"> covered key concepts, strategies, and concrete tools to <\/span><span style=\"font-weight: 400;\">help<\/span><span style=\"font-weight: 400;\"> participants navigate festivals, markets, and distribution opportunities.<\/span><\/p><p><strong><span style=\"text-decoration: underline;\">Strategy for Positioning in International Film Festivals and Markets,<\/span> with Queralt Pons (More Than Films)<\/strong><br \/><span style=\"font-weight: 400;\">The<\/span><span style=\"font-weight: 400;\"> workshop <\/span><span style=\"font-weight: 400;\">offered<\/span><span style=\"font-weight: 400;\"> a comprehensive overview of the tools, strategies, and insights audiovisual professionals need to navigate the international industry landscape effectively. <\/span><span style=\"font-weight: 400;\">The workshop<\/span><span style=\"font-weight: 400;\"> covered the following topics:<br \/><\/span><\/p><ul><li><span style=\"font-weight: 400;\">Introduction to the international ecosystem of film festivals and markets;<\/span><\/li><li><span style=\"font-weight: 400;\">Curation criteria, selection, and strategic positioning of films;<\/span><\/li><li><span style=\"font-weight: 400;\">Tools and practices for submission and preparation of materials;<\/span><\/li><li><span style=\"font-weight: 400;\">Practical tips on networking, pitching, and strategies to expand international visibility of works;<\/span><\/li><li>Presentation of case studies and experiences from international festivals.\u00a0<\/li><\/ul><p><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><br \/><\/span><\/span><strong><span style=\"text-decoration: underline;\">Mastering the Pitch: Strategies for Selling Your Project,<\/span> with Anna Huth (Krzysztof Kieslowski Film School and Creative Media Europe)<\/strong><\/p><p><span style=\"font-weight: 400;\">Whether in a co-production market, in meetings during festivals, or when presenting <\/span><span style=\"font-weight: 400;\">a<\/span><span style=\"font-weight: 400;\"> project to potential partners, the way <\/span><span style=\"font-weight: 400;\">a story is told <\/span><span style=\"font-weight: 400;\">can determine its future.<\/span><span style=\"font-weight: 400;\"> This workshop taught participants how<\/span><span style=\"font-weight: 400;\"> to pitch with clarity, confidence, and personality.<\/span><span style=\"font-weight: 400;\"><br \/><\/span><span style=\"font-weight: 400;\">In this hands-on six-hour workshop, <\/span><span style=\"font-weight: 400;\">the ideal<\/span><span style=\"font-weight: 400;\"> pitch was presented, <\/span><span style=\"font-weight: 400;\">exploring<\/span><span style=\"font-weight: 400;\"> body language, personal motivation, teaser <\/span><span style=\"font-weight: 400;\">strategies, and live<\/span><span style=\"font-weight: 400;\"> pitching practice in a safe and supportive environment.<\/span><\/p><p><span style=\"font-weight: 400;\">The participants <\/span><span style=\"font-weight: 400;\">explored<\/span><span style=\"font-weight: 400;\">:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The 5-step pitch structure<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">What makes a pitch memorable: clarity, authenticity, visual language<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Como expressar <\/span><span style=\"font-weight: 400;\">a<\/span><span style=\"font-weight: 400;\"> motiva\u00e7\u00e3o, vis\u00e3o e voz<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The role of body language and tone during delivery<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Strategic use of teasers, visual metaphors, and emotional hooks<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">How to manage the Q&amp;A and stay grounded<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\">The workshop <\/span><span style=\"font-weight: 400;\">era<\/span><span style=\"font-weight: 400;\"> was aimed at early- and mid-career<\/span><span style=\"font-weight: 400;\"> filmmakers preparing<\/span><span style=\"font-weight: 400;\"> for labs, markets, and festivals.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3432dfd elementor-widget elementor-widget-button\" data-id=\"3432dfd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/amigosdaarte.org.br\/programas\/sao-paulo-audiovisual-hub\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-angle-right\" viewbox=\"0 0 256 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M224.3 273l-136 136c-9.4 9.4-24.6 9.4-33.9 0l-22.6-22.6c-9.4-9.4-9.4-24.6 0-33.9l96.4-96.4-96.4-96.4c-9.4-9.4-9.4-24.6 0-33.9L54.3 103c9.4-9.4 24.6-9.4 33.9 0l136 136c9.5 9.4 9.5 24.6.1 34z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Registrations Are Closed<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-aefc4a6 e-con-full animated-slow e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no elementor-invisible e-con e-child\" data-id=\"aefc4a6\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-16098b4 animated-slow elementor-invisible elementor-widget elementor-widget-image\" data-id=\"16098b4\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"540\" height=\"300\" src=\"https:\/\/2025.spaudiovisualhub.com.br\/wp-content\/uploads\/2025\/05\/TFL_callParticipants.png\" class=\"attachment-large size-large wp-image-960\" alt=\"\" srcset=\"https:\/\/2025.spaudiovisualhub.com.br\/wp-content\/uploads\/2025\/05\/TFL_callParticipants.png 540w, https:\/\/2025.spaudiovisualhub.com.br\/wp-content\/uploads\/2025\/05\/TFL_callParticipants-300x167.png 300w, https:\/\/2025.spaudiovisualhub.com.br\/wp-content\/uploads\/2025\/05\/TFL_callParticipants-18x10.png 18w\" sizes=\"(max-width: 540px) 100vw, 540px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b6a7981 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"b6a7981\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\"><b>Workshop aimed at developing audience engagement strategies for feature films, <\/b><b>with Nicol\u00f2 Gallio, consultant at TorinoFilmLab.<\/b><\/span><\/p><p><b>Nicol\u00f2 Gallio's session<\/b><b><br \/><\/b><span style=\"font-weight: 400;\">The masterclass examined the dual challenge currently faced by film marketing and audience design, as cognitive biases and stereotypes about audiences collide with the algorithmic assumptions embedded in AI tools and technologies such as chatbots and Large Language Models \u2014 and what we can do to identify them.<\/span><\/p><p><b>Sile Culley's session<\/b><b><br \/><\/b><span style=\"font-weight: 400;\">In today\u2019s competitive and dynamic film landscape, it is essential to understand the audience from the earliest stages of a project. This masterclass offered producers a fundamental introduction to Audience Design and its practical application when working with different stakeholders across the entire film value chain.<\/span><\/p><p><span style=\"font-weight: 400;\">The masterclass was followed by a conversation around an insightful case study with Nicol\u00f2 Gallio, Audience Design and Marketing consultant, who shared his experiences from a recent collaboration on the Brazilian feature film A Margem do Rio.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cded60d elementor-widget elementor-widget-button\" data-id=\"cded60d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/amigosdaarte.org.br\/programas\/sao-paulo-audiovisual-hub\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-angle-right\" viewbox=\"0 0 256 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M224.3 273l-136 136c-9.4 9.4-24.6 9.4-33.9 0l-22.6-22.6c-9.4-9.4-9.4-24.6 0-33.9l96.4-96.4-96.4-96.4c-9.4-9.4-9.4-24.6 0-33.9L54.3 103c9.4-9.4 24.6-9.4 33.9 0l136 136c9.5 9.4 9.5 24.6.1 34z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Registrations Are Closed<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d1c78be e-con-full animated-slow e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no elementor-invisible e-con e-child\" data-id=\"d1c78be\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4ddc34d animated-slow elementor-invisible elementor-widget elementor-widget-image\" data-id=\"4ddc34d\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"540\" height=\"300\" src=\"https:\/\/2025.spaudiovisualhub.com.br\/wp-content\/uploads\/2025\/05\/TFL_CallforProjects.png\" class=\"attachment-large size-large wp-image-961\" alt=\"\" srcset=\"https:\/\/2025.spaudiovisualhub.com.br\/wp-content\/uploads\/2025\/05\/TFL_CallforProjects.png 540w, https:\/\/2025.spaudiovisualhub.com.br\/wp-content\/uploads\/2025\/05\/TFL_CallforProjects-300x167.png 300w, https:\/\/2025.spaudiovisualhub.com.br\/wp-content\/uploads\/2025\/05\/TFL_CallforProjects-18x10.png 18w\" sizes=\"(max-width: 540px) 100vw, 540px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b1c4885 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"b1c4885\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\"><b>For feature film projects in post production stage.<\/b><\/span><\/p><p><span style=\"font-weight: 400;\">In addition to the activities aimed at participants enrolled in the TFL Extended Audience Design Workshop (call above), it was also possible to register <\/span><b>projects<\/b><span style=\"font-weight: 400;\"> in the finalization phase in the <\/span><b>TFL Extended Audience Design Workshop for Projects<\/b><span style=\"font-weight: 400;\"><strong>.<\/strong> The selected projects were used as case studies during the TFL Extended Audience Design Workshop, where participants developed strategies to optimize the sales and distribution potential of the films under the guidance of international tutors.<\/span><\/p><p><span style=\"font-weight: 400;\">At the end of the workshop, a report containing a complete audience design strategy was prepared and delivered to the proposer of the selected project.<\/span><\/p><p><span style=\"font-weight: 400;\">It was conducted by <strong>TorinoFilmLab,<\/strong> an international audiovisual laboratory and center that supports authors and talents from all over the world, especially professionals working on their first and second fiction films, with training, development, financing and networking activities.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fdb3520 elementor-widget elementor-widget-button\" data-id=\"fdb3520\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/amigosdaarte.org.br\/programas\/sao-paulo-audiovisual-hub\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-angle-right\" viewbox=\"0 0 256 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M224.3 273l-136 136c-9.4 9.4-24.6 9.4-33.9 0l-22.6-22.6c-9.4-9.4-9.4-24.6 0-33.9l96.4-96.4-96.4-96.4c-9.4-9.4-9.4-24.6 0-33.9L54.3 103c9.4-9.4 24.6-9.4 33.9 0l136 136c9.5 9.4 9.5 24.6.1 34z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Registrations Are Closed<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-92460c3 e-con-full animated-slow e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no elementor-invisible e-con e-child\" data-id=\"92460c3\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b077fd4 animated-slow elementor-invisible elementor-widget elementor-widget-image\" data-id=\"b077fd4\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"540\" height=\"300\" src=\"https:\/\/2025.spaudiovisualhub.com.br\/wp-content\/uploads\/2025\/05\/workshop_3_ok.png\" class=\"attachment-large size-large wp-image-729\" alt=\"\" srcset=\"https:\/\/2025.spaudiovisualhub.com.br\/wp-content\/uploads\/2025\/05\/workshop_3_ok.png 540w, https:\/\/2025.spaudiovisualhub.com.br\/wp-content\/uploads\/2025\/05\/workshop_3_ok-300x167.png 300w\" sizes=\"(max-width: 540px) 100vw, 540px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-15f1746 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"15f1746\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>\u201c<i>What\u2019s The Story?<\/i><\/strong><span style=\"font-weight: 400;\"><strong>\u201d<\/strong> is an intensive workshop dedicated to the development of short films, coordinated by two international tutors from the Talents Generator Factory. The aim is to accompany and guide participants in developing ideas and structuring narratives for short films, through collective and individual sessions, practical activities and daily tasks.<\/span><\/p><p><span style=\"font-weight: 400;\">The sessions were held in person, with active participation, collaboration, and dedication throughout the entire program. <br \/>The methodology was adapted to the participants\u2019 profiles, fostering a creative and constructive group work environment.<\/span><\/p><p><span style=\"font-weight: 400;\">The <strong>Talents Generator Factory (TGF)<\/strong> is an initiative dedicated to the development of new short films by emerging and established professionals in the field. It offers a variety of programmes tailored to the needs of filmmakers, creative producers and screenwriters <u>&#8211; <\/u>regardless of their level of experience - with the aim of working on and developing their future audiovisual short film projects.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5c937bf elementor-widget elementor-widget-button\" data-id=\"5c937bf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/amigosdaarte.org.br\/programas\/sao-paulo-audiovisual-hub\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-angle-right\" viewbox=\"0 0 256 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M224.3 273l-136 136c-9.4 9.4-24.6 9.4-33.9 0l-22.6-22.6c-9.4-9.4-9.4-24.6 0-33.9l96.4-96.4-96.4-96.4c-9.4-9.4-9.4-24.6 0-33.9L54.3 103c9.4-9.4 24.6-9.4 33.9 0l136 136c9.5 9.4 9.5 24.6.1 34z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Registrations Are Closed<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Workshops Abaixo, voc\u00ea encontrar\u00e1 a lista completa de workshops voltados a profissionais do audiovisual que aconteceram durante o SP Audiovisual Hub. Capacita\u00e7\u00e3o profissional voltada para produtores, distribuidores e exibidores. Atividade para profissionais inscritos e selecionados previamente. Coprodu\u00e7\u00e3o Internacional, com Daniel Pech (Multiverso Produ\u00e7\u00f5es e Retrato Filmes) O Workshop sobre Coprodu\u00e7\u00e3o Internacional foi dividido em 3 eixos. Primeiramente, foi abordado o passo a passo e os regulamentos para a realiza\u00e7\u00e3o de obras brasileiras em regime de coprodu\u00e7\u00e3o internacional. Em seguida, foram abordados tr\u00eas estudos de caso de coprodu\u00e7\u00f5es realizadas pelo produtor. Finalmente, foram debatidas reflex\u00f5es sobre como os modelos usualmente implementados em coprodu\u00e7\u00f5es podem ser aprimorados, visando uma rela\u00e7\u00e3o mais justa (tanto em termos culturais quanto econ\u00f4micos) entre produtoras de pa\u00edses de diferentes realidades.\u00a0 Fundos Internacionais, com Ana Marques (Portugal Film Commission) Neste workshop, foi abordado o universo das oportunidades de financiamento para projetos brasileiros \u2014 sejam eles coprodu\u00e7\u00f5es majorit\u00e1rias ou minorit\u00e1rias, nomeadamente entre Portugal e Brasil. A sess\u00e3o explorou, de forma clara, as diferentes modalidades de apoio dispon\u00edveis, desmistificando caminhos poss\u00edveis para tirar projetos do papel. E porque o futuro do audiovisual tamb\u00e9m passa pela responsabilidade ambiental, exploramos as estrat\u00e9gias de financiamento com pr\u00e1ticas de produ\u00e7\u00e3o mais sustent\u00e1veis. Uma oportunidade valiosa para quem tinha interesse em alinhar viabilidade econ\u00f4mica, impacto criativo e padr\u00f5es de sustentabilidade. Filmagens Verdes, com Marilha Naccari (Panvision) Workshop interativo voltado a produtores e demais profissionais do audiovisual que desejavam compreender e aplicar pr\u00e1ticas alinhadas ao desenvolvimento sustent\u00e1vel em suas produ\u00e7\u00f5es. A partir de uma reflex\u00e3o cr\u00edtica sobre o pr\u00f3prio termo filmagens verdes, foi tra\u00e7ado um breve panorama hist\u00f3rico, abordando a dualidade entre crescimento econ\u00f4mico e preserva\u00e7\u00e3o ambiental at\u00e9 a consolida\u00e7\u00e3o diplom\u00e1tica do conceito de desenvolvimento sustent\u00e1vel. Com base no modelo TBL (econ\u00f4mico, social e ambiental), nas abordagens mais recentes de transi\u00e7\u00e3o e nas metodologias ECOVISION, os participantes foram convidados a trabalhar com um projeto em andamento para construir uma declara\u00e7\u00e3o de compromisso com metas sustent\u00e1veis aplic\u00e1veis \u00e0s suas produ\u00e7\u00f5es. Acessibilidade nas Produ\u00e7\u00f5es, com Flavia Mentone (Reponto) e Adauto Caramano (2 Mil M\u00e3os) Esta oficina ofereceu um panorama pr\u00e1tico e conceitual sobre como tornar as obras mais acess\u00edveis. Abordou o letramento sobre defici\u00eancia, etapas de acolhimento, termos e conceitos-chave, al\u00e9m de pr\u00e1ticas inclusivas e solu\u00e7\u00f5es criativas. Na condu\u00e7\u00e3o de Fl\u00e1via Mentone e Adauto Caramano, os participantes tiveram contato com ferramentas, recursos e metodologias essenciais para ampliar o acesso de p\u00fablicos diversos \u00e0s produ\u00e7\u00f5es audiovisuais e culturais. Vendas Internacionais de Filmes: Um Guia Pr\u00e1tico, com Florencia Gasparini (Reel Suspects) O workshop ofereceu uma introdu\u00e7\u00e3o pr\u00e1tica \u00e0s vendas internacionais de longas-metragens, voltada para cineastas e produtores latinoamericanos: como e quando se conectar com os agentes de vendas, como posicionar o filme no mercado global e o que esperar depois que o filme estiver pronto para ser lan\u00e7ado. Foram abordados conceitos-chave, estrat\u00e9gias e ferramentas concretas para ajudar a navegar por festivais, mercados e oportunidades de distribui\u00e7\u00e3o. Estrat\u00e9gias de Posicionamento em Festivais e Mercados Internacionais, com Queralt Pons (More Than Films)O workshop ofereceu uma vis\u00e3o abrangente sobre as ferramentas, estrat\u00e9gias e insights necess\u00e1rios para que profissionais do audiovisual naveguem com efic\u00e1cia pelo cen\u00e1rio internacional da ind\u00fastria. Foram abordados os seguintes temas: Introdu\u00e7\u00e3o ao ecossistema internacional de festivais e mercados de cinema; Crit\u00e9rios de curadoria, sele\u00e7\u00e3o e posicionamento estrat\u00e9gico de filmes; Ferramentas e pr\u00e1ticas para inscri\u00e7\u00e3o e prepara\u00e7\u00e3o de materiais; Dicas pr\u00e1ticas sobre networking, pitching e estrat\u00e9gias para ampliar a visibilidade internacional das obras; Apresenta\u00e7\u00e3o de estudos de caso e experi\u00eancias em festivais internacionais.\u00a0 Dominando o Pitch: Estrat\u00e9gias para Vender Seu Projeto, com Anna Huth (Escola de Cinema Krzysztof Kieslowski e Creative Media Europe) Seja em um mercado de coprodu\u00e7\u00e3o, em reuni\u00f5es durante festivais ou ao apresentar o projeto a poss\u00edveis parceiros, a forma como a hist\u00f3ria \u00e9 contada pode definir o futuro do projeto. O workshop ensinou a apresentar um pitch com clareza, confian\u00e7a e personalidade.Neste workshop pr\u00e1tico de 6 horas, foi apresentado o pitch ideal, explorando a linguagem corporal, motiva\u00e7\u00e3o pessoal, estrat\u00e9gias de teaser e pitchings foram praticados ao vivo em um ambiente seguro e acolhedor. Os participantes exploraram: A estrutura de pitch em 5 etapas O que torna um pitch memor\u00e1vel: clareza, autenticidade, linguagem visual Como expressar a motiva\u00e7\u00e3o, vis\u00e3o e voz O papel da linguagem corporal e do tom de voz durante a apresenta\u00e7\u00e3o Uso estrat\u00e9gico de teasers, met\u00e1foras visuais e ganchos emocionais Como conduzir a sess\u00e3o de perguntas e respostas mantendo o equil\u00edbrio O workshop era voltado a cineastas em in\u00edcio ou meio de carreira, em prepara\u00e7\u00e3o para laborat\u00f3rios, mercados e festivais. Inscri\u00e7\u00f5es Encerradas | Leia o edital aqui Workshop voltado ao desenvolvimento de estrat\u00e9gias de engajamento de p\u00fablico para longas-metragens, com Nicol\u00f2 Gallio, Consultor do TorinoFilmLab. Sess\u00e3o de Nicol\u00f2 GallioA masterclass examinou o duplo desafio que o marketing cinematogr\u00e1fico e o design de p\u00fablico enfrentam atualmente, quando os preconceitos cognitivos e os estere\u00f3tipos sobre o p\u00fablico colidem com as suposi\u00e7\u00f5es algor\u00edtmicas codificadas em ferramentas e tecnologias de IA, como chatbots e Large Language Models, e o que podemos fazer para identific\u00e1-los. Sess\u00e3o de Sile CulleyNo atual cen\u00e1rio competitivo e din\u00e2mico do cinema, \u00e9 fundamental compreender o p\u00fablico desde os primeiros est\u00e1gios de um projeto. Esta masterclass ofereceu aos produtores uma introdu\u00e7\u00e3o essencial ao Audience Design e sua aplica\u00e7\u00e3o pr\u00e1tica ao lidar com diferentes partes interessadas em toda a cadeia de valor do filme. A masterclass foi seguida de uma conversa sobre um estudo de caso interessante com Nicol\u00f2 Gallio, consultor de Audience Design e Marketing, que compartilhou suas experi\u00eancias em uma recente colabora\u00e7\u00e3o no longa-metragem brasileiro A Margem do Rio. Inscri\u00e7\u00f5es Encerradas | Leia o edital aqui Para projetos de longa metragem em fase de finaliza\u00e7\u00e3o. Al\u00e9m das atividades voltadas a participantes inscritos no Workshop TFL Extended Audience Design para Participantes (chamada acima), foi poss\u00edvel inscrever projetos em fase de finaliza\u00e7\u00e3o no Workshop TFL Extended Audience Design para Projetos. Os projetos selecionados foram utilizados como objeto de estudo durante o Workshop TFL Extended Audience Design, no qual participantes desenvolveram estrat\u00e9gias para otimizar o potencial de vendas e distribui\u00e7\u00e3o dos filmes, sob a orienta\u00e7\u00e3o de tutores<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-628","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/2025.spaudiovisualhub.com.br\/en\/wp-json\/wp\/v2\/pages\/628","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/2025.spaudiovisualhub.com.br\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/2025.spaudiovisualhub.com.br\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/2025.spaudiovisualhub.com.br\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/2025.spaudiovisualhub.com.br\/en\/wp-json\/wp\/v2\/comments?post=628"}],"version-history":[{"count":113,"href":"https:\/\/2025.spaudiovisualhub.com.br\/en\/wp-json\/wp\/v2\/pages\/628\/revisions"}],"predecessor-version":[{"id":2288,"href":"https:\/\/2025.spaudiovisualhub.com.br\/en\/wp-json\/wp\/v2\/pages\/628\/revisions\/2288"}],"wp:attachment":[{"href":"https:\/\/2025.spaudiovisualhub.com.br\/en\/wp-json\/wp\/v2\/media?parent=628"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}